Barton

Client
Barton

Services
Social media creative strategy
Video production and animation
Instagram and Linkedin activation

For Barton Yachts, a premier yacht and superyacht brokerage, we developed a comprehensive digital marketing strategy designed to engage affluent clientele and drive lead generation. Our approach began with creating visually stunning display ad creatives, designed to capture the elegance and luxury that Barton Yachts represents. These ads were strategically launched through paid media campaigns, targeting high-net-worth individuals who are in the market for buying or chartering yachts and superyachts. To enhance their social media presence, we also put together captivating reels for social media platforms, showcasing Barton Yachts’ exclusive fleet and the luxurious experiences that come with yacht ownership. These reels were designed to capture the attention of discerning clients across platforms like Instagram and Facebook, driving engagement and brand awareness. Additionally, we crafted optimized lead generation landing pages, designed to convert interest into inquiries. These pages focused on capturing key details from potential buyers and charter clients, streamlining the process for high-quality leads to connect with Barton Yachts’ brokerage team. Through these tailored yacht broker marketing strategies, we elevated Barton Yachts’ digital presence, effectively reaching their target audience and generating valuable leads in the competitive world of yacht brokerage. Through these targeted strategies, Lincoln Digital Group has successfully enhanced Barton Yachts’ unique value proposition as a premier yacht and superyacht brokerage, effectively engaging affluent clientele and driving high-quality lead generation. Our visually stunning display ads captured the essence of luxury, while strategically placed paid media campaigns reached high-net-worth individuals. By creating captivating social media reels, we showcased Barton Yachts’ exclusive fleet and luxurious yacht ownership experiences, driving significant engagement and brand awareness. Additionally, our optimized lead generation landing pages ensured a seamless process for potential buyers and charter clients to connect with Barton Yachts’ brokerage team, solidifying their presence in the competitive yacht brokerage market.