Essential Paid Media Advertising That Improves ROI
As the owner of a business, you know that continual growth is crucial to your company’s success. Paid media advertising is one of the tried-and-true ways to expand your customer base and increase revenue. In today’s crowded media market, the stakes are too high to leave these decisions to chance. But how do you know […]
The Essentials for Building Brand Equity
Building brand equity is a marketing strategy for creating intrinsic value for a brand by creating a strong and recognizable identity, establishing a favorable reputation, and forming an emotional connection with consumers. Brand equity is essential for a business to succeed and to differentiate itself from its competitors. A brand that commands loyalty on name […]
Unlocking Business Growth through Effective Web Design: Digital Agency Services
The role of digital agencies, internet marketing services, and WordPress expertise in West Palm Beach In today’s digital age, having a website is essential for any business looking to grow and reach new customers. However, simply having a basic website is not enough. The design and functionality of your website play a crucial role in […]
The Importance of Understanding Your Clients: How Marketing Agencies Can Improve Retention
Marketing services play a crucial role in helping businesses retain their clients. In today’s competitive market, companies need to have a strong marketing strategy in place to maintain their customer base. In this blog, we’ll explore how marketing agencies can help improve client retention and the different marketing services available to businesses. The Power of […]
[INTERVIEW] Brand Consideration: How Our Comprehensive Digital Branding Services Re-imagined Automotive Marketing for a Tampa Dealership
Learn How Our Full-Service Digital Marketing Team Can Do the Same for Your Dealership Automotive dealerships have unique needs when it comes to marketing and branding. Independent dealerships are up against staggering competition from the public companies in the auto industry, which often boast some of the nation’s biggest marketing budgets – to say nothing […]
Protecting the downside?
Is Your Media Buyer Protecting Your Downside? In an unpredictable environment with extremely constrained resources, doing so is essential now more than ever. Especially when you’re buying the most consumed and desirable live programming (ie. DVR-proof) there is — sports. Case in point: Last night’s Sunday Night Football game was widely billed as one of […]
How we approach attribution and the data sources that are important to us
Which tactics do you advise clients use to build their database of owned media?
Why is Owned Media something we should pay attention to?
What is owned media and why is it important now?
