Our West Palm Beach Digital Marketing Agency Looks Back on a Year of Exciting New Campaigns and Projects
The end of a year always presents a valuable opportunity to reflect upon how the most recent 12 months have progressed, and when we at Lincoln Digital Group review 2019, we’re honored to have contributed numerous exciting projects driving significant successes for our clients. We’ll now take a moment to share a few highlights with you.
2019 in Review: Exciting Projects Creating Client Success
This was a year full of new projects and unique approaches. Here are just a few that stand out:
- Captivating Video Production
This year, we enhanced our existing video services to bolster our video production capabilities. From live-action footage to custom animation and more, numerous clients enjoyed outstanding campaign successes as a result. For example, here’s a video we produced for an automotive client to support their Black Friday initiatives — helping lead to an all-time November units sold record for their business.
- All-New Websites
2019 was a year of wide-ranging web design and development. Our team created websites for diverse clients spanning the arts and manufacturing sectors, to name a few. From an all-new, minimalist website for an actress to an all-new microsite serving Latin America with industry-leading location-based convenience, our team is proud to have helped our clients invigorate their websites to stay ahead of the curve.to microsites for a leading Latin America water heater manufacturer, we’ve done it all.
- Spanish language campaigns
2019 saw our Spanish-language marketing capabilities deliver new work and break into new markets. As a result, we created and deployed numerous Spanish-language campaigns throughout Mexico, South America and Puerto Rico. Fueled by a team of fluent Spanish-speaking creative personnel, these 2019 efforts supported new product launches and communicated unique benefits to our clients’ audience through images, animation and live video to name a few.
- Black Friday specials
This year we supported Black Friday through unique approaches to video and other promotional elements. More than simple discounting — a four letter word to business owners — these campaigns focused on creating excitement through video and graphic visuals, while utilizing email and social media to make product identification for shoppers easier than prior years. In our view, 2019 was the year that Black Friday traded promotion for the ease of shopping and purchase experiences — and we’re honored to have helped our clients grow through this approach.
Looking Forward to Another Year of Digital Marketing Excellence
Pleased to deliver a 2019 rich with client successes and unique experiences for their customers, we’re excited to build on these results and raise the bar in 2020.
Be sure to check back soon for our predictions and what will change in 2020 — between emerging technologies, the Olympics and the US Presidential election, it’s sure to be a year like few we’ve ever seen.
Lincoln Digital Group is here to provide all of the services listed above and more. Contact us today to learn more about how we can help you make 2020 a year of growth for your business.