Client
SKETCH. a design studio
Services
Brand Awareness Advertising
Brand Consideration Marketing
Website Enhancement
Video Production
At Lincoln Digital Group, we specialize in high-end B2C marketing solutions that drive results. Our collaboration with, SKETCH. a design studio, highlights our expertise in the South Florida luxury market.
Brand Positioning & Messaging Strategy
For SKETCH., we developed a comprehensive brand positioning strategy that established them as a premier choice for discerning clients:
- Created brand messaging that communicates their sophisticated aesthetic
- Developed visual brand identity elements for advertising applications
- Crafted brand positioning statements highlighting their design expertise
- Established consistent brand voice across all marketing materials
- Implemented brand differentiation strategy in the luxury design market
Our strategic approach positioned SKETCH. as a distinctive design authority, with messaging that resonates specifically with their target demographic of affluent South Florida homeowners.
Luxury Print Brand Advertising
Understanding the importance of traditional media in the luxury design market, we created premium print advertising that elevated SKETCH.’s brand presence:
- Designed elegant brand advertisements that reflect their sophisticated style
- Secured and created a feature spread in 1926 Magazine—The Boca Raton’s prestigious in-house publication
- Developed visual brand storytelling for print applications
- Created distinctive brand presentation that stands out in luxury publications
- Positioned their brand alongside other premium luxury offerings
This strategic print campaign showcased SKETCH.’s work to an exclusive audience of potential clients already immersed in luxury experiences, establishing brand recognition among qualified prospects.
Brand Video Production & Visual Storytelling
To enhance brand consideration among potential clients, we produced high-quality brand video content that showcases both SKETCH.’s portfolio and their design approach:
- Created brand story videos highlighting their design philosophy
- Produced project portfolio videos showcasing completed luxury interiors
- Developed behind-the-scenes content revealing their design process
- Established visual brand consistency across video assets
- Implemented emotional storytelling techniques that resonate with luxury clients
These professionally produced videos create an emotional connection with potential clients and demonstrate the studio’s expertise in a dynamic format that strengthens brand perception.
Website Brand Experience Enhancement
We refined SKETCH.’s website to deliver a seamless brand experience that properly showcases their portfolio:
- Enhanced the visual brand presentation across the digital platform
- Optimized the portfolio display to reflect their sophisticated aesthetic
- Improved navigation to better communicate their brand story
- Created consistent brand touchpoints throughout the user journey
- Implemented brand-focused SEO enhancements for visibility
Our improvements included responsive design optimization, intuitive navigation, and strategic SEO enhancements to increase visibility for relevant luxury design search terms while maintaining brand integrity.
Brand Marketing Highlights
- Strategic Brand Positioning establishing SKETCH. as a premier luxury design studio
- Luxury Print Brand Feature in 1926 Magazine positioning them among elite brands
- Brand Story Video Production showcasing their design expertise and process
- Digital Brand Experience Enhancement improving portfolio presentation
- Brand Visibility Strategy reaching qualified luxury clients in South Florida
Brand Performance Results
Our comprehensive brand strategy for SKETCH. has delivered measurable outcomes:
- Increased Brand Recognition among South Florida’s affluent clientele
- Higher Quality Brand Inquiries from targeted campaigns
- Improved Brand Engagement with longer website interaction times
- Enhanced Brand Portfolio Presentation showcasing projects more effectively
- Stronger Brand Positioning against competing luxury design studios
